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Motion Advisory Partners

About

Motion is a modern M&A firm built for category leaders in the marketing and digital economies. We help founders and investors grow value, scale and exit with clarity and confidence. 

We work at pace through founder-first advice, partner-led dealmaking and tech-enabled delivery.

Backed by deep sector experience and a trusted global network.
 

Founders

Rick Palmer

  • LinkedIn
Rick Palmer

Rick has over 30 years’ experience as an entrepreneur, advisor and M&A partner to businesses in the marketing, technology and creative sectors.

 

He built and sold his first digital company to a UK PLC in 1999, created one of London’s most awarded digital agencies of the 2000s serving global brands, and as Global Senior Partner at an M&A firm dedicated to the creative industries led over 50 transactions including the $50M sale of a US martech business.

 

He now helps founders and investors build scale, create value and achieve successful exits.

Rob Reid

  • LinkedIn
Rob Reid

Rob has over 25 years’ experience as a founder, operator and advisor to marketing, technology and media related businesses.

His companies have included a publicly listed investment fund with $500m AUM, a B2B information & conference platform that is now the global leader in its vertical, and a digital marketing agency acquired by Stagwell.

He also spent many years as a Partner of another M&A firm as well as a startup incubator. He is now focused on supporting Motion's clients build scale and realise shareholder value.

We have decades of experience building, scaling and selling businesses including:

Our relationships span founders, investors and acquirers of all sizes and right across the world.

 

Recent outcomes include a 9× EBITDA exit for a European digital agency, a $50 million sale of a martech agency to a Private Equity buyer and the financing of a £25m e-commerce platform.

 

We connect innovation with capital and ambition with opportunity.

+10

Companies Founded

$1b+

Deal Value Advised

50+

Transactions Closed

&

Genuine Global Reach

Our relationships span founders, investors and acquirers of all sizes and right across the world.

 

Recent outcomes include a 9× EBITDA exit for a European digital agency, a $50 million sale of a martech agency to a Private Equity buyer and the Series A financing of a £25m e-commerce platform.

 

We connect innovation with capital and ambition with opportunity.

We have decades of experience building, scaling and selling businesses including:

+10

Companies Founded

$1b+

Deal Value Advised

50+

Transactions Closed

&

Genuine Global Reach

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